Have you finished building your small business website?
Is it time to make the SEO for your Danbury, CT business a top priority?
Many people find local services and products by using Google and other search engines. It’s important to be one of the first businesses to show up when users search for your services in Danbury.
After building your website you need to follow search engine optimization (SEO) practices to ensure potential customers find your business on the web.
Below are the best local SEO tips you need if you want to rise above the local competition in Danbury, CT.
1. Optimize Your Website
The first step to making sure your local SEO up-to-snuff is to make sure your website is polished.
Be sure to have a dedicated contact page that lists your phone number, email, and/or a contact form. Ideally, you should also put your contact info on every page of your site, in a header or footer section.
Don’t forget to clearly list your products and services. Make it clear what you offer customers and ensure search engines can recognize this by having relevant search terms in your website copy.
2. Make Use Of Online Directories
If you want to boost your local search ranking, it is also crucial that you don’t ignore online directories. Take the time to sign up for sites such as Yelp, Merchant Circle, Citysearch, and Foursquare.
Make sure that all of your business info including your address, phone number, and business name remain consistent across the platforms.
By maintaining these profiles online, you’ll get a free SEO boost that can help you be better recognized by search engines.
3. Remember That Reviews Matter
Online directories, as well as user-driven sites such as Google and Facebook, allow customers to leave reviews about local businesses. These are more important than you may think.
Having plenty of positive reviews can help build your reputation online and Google will quickly take notice. There are several ways to get more reviews, but the best way is to simply start asking your customers.
Ask your customers, both in-person and on social media, to review your business if they are happy with your services.
4. Claim Your Google My Business (GMB) page
You also need to register and set up your “Google My Business” page. GMB allows you to manage your business listing on Google services such as Google Maps and Google Search.
Using GMB, you should once again make sure your address, contact info, and business name are correct.
To sign up, you will have to go through a verification process, however, it is worth it. Optimizing your GMB page increases the chance of getting your business in the “local snack pack,” meaning your business will show up even more prominently in searches.
5. Connect with Your Audience
Using tools to connect with your customers online will allow them to remain interested in your business and will positively influence your search rankings.
Write about relevant topics and give advice on your blog. Post on social media to let customers know about any special deals you have coming up.
Simply having social media pages will give a small SEO boost. However, keeping them updated and keeping customers engaged will give you even better results.
Making the Most of These Local SEO Tips
it is important that you pay attention to your online presence and put your best foot forward. Using the local SEO tips listed above can go a long way in putting you ahead of competitors and bringing in all of the new business that you need.
Need help with local SEO in Danbury, CT? Contact us today to find out more about what OSO Web Studio can do for your small business.