Is Remarketing Right For Me?

Deciding Whether Or Not To Use This Effective Online Marketing Strategy What is remarketing? As discussed in our previous blog post, remarketing, also known as retargeting, is an effective online marketing technique used to track the behavior of visitors to your website. It’s an invaluable tool which enables website owners to reach out to visitors
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What is Remarketing?

Also known as retargeting, remarketing is a tactic that lets you show ads to people who have visited your website before. When a person leaves your site without buying something, that person can be reminded later through relevant ads as they browse elsewhere around the internet. Retargeting can be incredibly successful and can dramatically increase
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The Stages of Building a Website

If you’re starting a new business, chances are you’re also launching a new website. You might be asking yourself, “Do I really need a website?” The short answer is, “Yes.” See Does My Business Need a Website. You might also be asking yourself, “What goes into building a website?” Let’s take a look at the

A Review of the Top 5 Email Marketing Providers

From social media to email newsletters, in the last few years, most companies have turned to online marketing techniques to promote their businesses. While social media has garnered most of the attention, email marketing is still the preferred advertising tool for most companies, and sources say it’s here to stay. A 2015 Marketing Report, which
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Does My Business Need a Website?

This is a common question. As mobile apps and social media outlets (Facebook, Twitter, Google+, and LinkedIn) are becoming more sophisticated and business-oriented, some company owners are left wondering if websites have become a thing of the past. It may seem tempting to forego a website, and just set up a Facebook Business page. After
Website Professional Agency

What Should You Look for When Hiring a Website Professional?

Trying to create an online presence all by yourself can be a daunting process. You need a website that looks professional, stands apart from the competition and represents your company well. So how do you know that you are hiring the right person/team? We’ve seen people fall victim to poorly chosen web professionals again and
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Making Best Use of Your Website in Danbury

Nearly every business in Danbury will have a website but most of them are probably not making the best use of them. It is a common story not just across the US but across the whole of the world. It is so easy to quickly organize a company website because it seems to be the

Is Your Website Losing Sales?

Don’t be fooled: Just having a website does not mean your sales will increase. While you certainly do need a website these days, and you certainly will want to highlight all of your amazingness to your potential audience, making a profit on your pages isn’t quite as simple as just putting yourself up on the

What Can a Website Do for Your Business?

Did you know that most people will review a business’ website before coming in? For example, if a friend says, meet me at Johnny’s Diner in Fairfield, CT, the first place I go is online. Online lists the restaurant’s address, menu items and reviews. With everyone carrying a smart phone in their pockets, why would