What is Local SEO? How Does it Work? Your Complete Guide
Wednesday, 26 September 2018
In today’s digital age, local SEO is a hot topic and meaningful to a business on the internet. Search engine optimization (SEO) is a form of digital marketing that helps a website rank higher in search engine results…and this matters a lot. According to Smart Insights, there are over 3.5 billion Google searches performed each
- Published in Local SEO
How Logo Colors Affect Your Brand’s Perception
Monday, 24 September 2018
A huge part of building your brand is creating a logo. You want it to be memorable and to evoke the right response by customers. One way to do that is through color. Your logo colors can either help or hurt your customers connect with your business. Before you choose these colors, read this article
- Published in Brand Identity, Design, Engagement, Logo
8 Tips on How to Improve Your Search Engine Placement
Monday, 17 September 2018
In this technological age, it’s not surprising that at least 71% of clicks go to the results that exist on the first page of a search engine. If search engine placement wasn’t a priority for your business before, you might need to rethink your digital marketing strategy. A business can thrive or falter based on
- Published in Local SEO, Search Engine Optimization
The Ultimate Guide to Hiring a Website Designer
Monday, 10 September 2018
It’s no secret every business needs a website if it wants to succeed. However, too many business owners are going the DIY route when setting up their site. It’s not enough to buy a domain and input your business’s basic information – you have to hire a web designer to get the best results. Web
- Published in Business Success, Design, Lifestyle
8 Essential Local SEO Tips for Connecticut Companies
Saturday, 08 September 2018
With over 330,000 small businesses in Connecticut, there can be stiff competition for market share. Differentiating goods and services and building a brand is a must. And while most business owners and executives know the importance of SEO many don’t know how to get there. They may waste time and money on strategies that don’t
- Published in Local SEO
How Can Local SEO Help Your Small Business in Hartford, CT
Wednesday, 05 September 2018
Most Connecticut small businesses know that online marketing is important. Just about everyone uses Google to find products or services now. However, not everyone knows about the most relevant type of marketing for them — local SEO. This is ranking at the top of search results in your local area. And what small business owner
- Published in Local SEO