5 Business Trends You Don’t Want to Ignore in 2018
Monday, 27 August 2018
by Alexander
In 1965, Intel co-founder Gordon Moore noticed that the number of transistors that could be placed on a computer chip was doubling every year. He theorized that this rate of advancement in technology would increase exponentially over time. Applied to every technological sector today, this theory is now referred to as Moore’s Law. This exponential
- Published in Business Success, Trends
5 Reasons Email Marketing is Important for Businesses in New Haven, CT.
Thursday, 23 August 2018
by Alexander
By 2020, email use worldwide will surpass 4 billion users. This opens up an avenue for a great email marketing campaign. Doing it well can bring many benefits to your business in New Haven, CT. There are different types of email marketing. These include newsletters, catalog and videos, and press release emails. There’s also invitations
- Published in Email Marketing
What’s the Difference Between White Hat, Black Hat, and Grey Hat SEO?
Monday, 20 August 2018
by Alexander
One of the things people discover when they first launch a website is the importance of landing on the first page or two of search engine results. Most people simply won’t move beyond those results because they assume they’ll find what they want in those top racked sites. That quest for better site ranking leads
- Published in Content, Search Engine Optimization
The Importance of Branding: Everything You Need to Know
Monday, 13 August 2018
by Alexander
Did you know that without a brand, your business doesn’t appear as appealing or trustworthy as others on the market? By taking the time to consider elements such as your purpose, vision, mission, values, and position, you will be more successful in the long-run for you will understand what problem you are solving for people.
- Published in Brand Identity, Business Success, Design
5 Ways You Can Increase Traffic to Your Website
Friday, 10 August 2018
by Alexander
Your website is one of the most important facets of your marketing campaign. Think of it as the headquarters for your online operations. Everything you do, say, or post online should funnel users to your website. There’s a reason why web traffic is considered the lifeblood of a small business, after all. But if you’re
- Published in Content, Content Marketing, Engagement
8 Web Trends 2018 Every Small Business Owner Should Know About
Tuesday, 07 August 2018
by Alexander
Web trends are frequently changing and evolving every year, so much that it’s hard to keep up as an owner of a small business. Take a leap and explore the new web development trends that can take your small business to the next level. Not every trend will work for your business, but staying on
- Published in Business Success, Engagement, Lifestyle
5 Reasons Why You Shouldn’t Skimp on Logo Design
Wednesday, 01 August 2018
by Alexander
What comes to mind when you think of McDonald’s or Nike? What about Apple? Is it a golden “M”? An elegant swoosh? A sleek little fruit? Thought so. Know why? It’s because these franchises are massive, worldwide companies. More importantly, they’ve invested loads of energy into establishing their company’s logo design. Are you thinking about