How Do Metrics Relate to Web Design?
Monday, 29 January 2018
What is your Google metrics report saying about your web design? Your web design contributes more to performance than you think. Don’t miss out on conversions because you neglected this key part of your success. You know that content is a huge driver of website performance. But companies settle on web designs that could be
How to Know When You Need a Website Upgrade
Wednesday, 24 January 2018
71% of small businesses have their own websites, but many of these websites go neglected over the years. If your small business is not currently online, you are missing out on major growth potential in the digital market. As a business owner, it’s important to note how much a website upgrade can do for you.
- Published in Development, Maintenance
Do Gamification Websites Get More Engagement?
Monday, 22 January 2018
In 2017, the video game market in the US was worth $18.4 billion. With games being so popular, it’s hardly surprising that retailers would turn to gamification websites to boost sales. And it’s not just retailers. Web developer Robby Leonardi famously turned his resume into an interactive online game. Potential employers could ‘play’ his resume,
- Published in Branding, Engagement
5 Social Media Marketing Trends You Can’t Ignore in 2018
Wednesday, 17 January 2018
Getting attention. Making sales. These are things every company wants, but they don’t come easily. As social media marketing trends rise, many people take an interest in products and services being offered. Through social media, the advertisements seem more authentic, generating further interest. As with anything, trends in social media change every year, and sometimes
- Published in Lifestyle, Social Media
What the Best E-Commerce Websites Have in Common
Monday, 15 January 2018
Trying to get your e-commerce website off the ground? Still waiting for the sales to start coming in? If you’re getting into the world of e-commerce, it can be difficult to know if your website has everything it needs to succeed. However, there are a few things that all of the best ecommerce websites have
- Published in Business Success, ECommerce
5 Ways Responsive Web Design Benefits SEO
Thursday, 11 January 2018
In the beginning of the world wide web, search was virtually nonexistent and a webpage was considered incredible if it had even the smallest moving graphic. Times have changed and, today, it takes much more than graphics to stand out from the competition. Finding your place in the digital world starts with your website’s design
- Published in Design, Search Engine Optimization
4 Tips for Finding a Local SEO Company in Danbury, CT
Monday, 08 January 2018
Did you know that 75% of internet users never scroll past the first page of search results? This is staggering, especially considering that 91% of online experiences are reported to start with a search engine. Therefore, in 2018, it is more important than ever to begin the investment in a local SEO company. SEO refers
- Published in Local SEO, Search Engine Optimization
How to Redesign Your Logo for the Holidays (and Why You Should)
Thursday, 04 January 2018
The holiday season is wrapping up and it come with a major spending boom. Did you know that Americans spend more than $65 billion dollars during the Christmas shopping frenzy? It would be wise for any business to capitalize on these increased spending tendencies. The holiday shopping season is really the perfect storm. People are
- Published in Branding, Business Success, Lifestyle
Does Your Web Design Pass the Color Psychology Test?
Tuesday, 02 January 2018
While our ability to see color and tones was built through evolution, our reaction to colors is shaped by our upbringing and culture. Complicating the connection between color and psychology is the fact that many companies have patented their color palette, influencing our reaction to them. Because of these factors, every company needs to put
- Published in Business Success, Design, Marketing